10/07/11

Facebook vs Google+

Google and Facebook was competing. Each insistent champion of social networking virtual world. Yet in the end there is only one winner. Growing presence of Google + triggered a war of social sharing.

Social sharing is meant here is the content which distributed Internet users through the 'wall' belonging to Facebook, or 'stream' Google '+.

This trend is happening in cyberspace today. When there is something new, everyone seemed to compete to announce to the world, whether through Twitter, Facebook, or Google + the newcomer.


So far, Facebook has become a leader in this field. But within a few weeks, changes began to be felt in the twisted world of the internet. + Google came up with a pretty good growth numbers - though while it is still used on a limited basis.

Instigators of the current social networking as if faced with two choices: +1 (Google) or Like (Facebook). From one side, +1 does not that look useful, in addition to merely recommend a content to share. This is like the 'Like' belongs to Facebook. If someone adds a +1 in the content, would not have felt. But if 750 million people do it, would be different results.

According to Techcrunch site on Friday (08/07/2011), now Google is preparing a team to develop a strategy on how a company or brand (such as AFP) can facilitate a shared item on Google +. Maybe Facebook is a social networking company. But in this case Google is a company 'harvester data' which may be more favored by marketers.

Well, now all turned into public taste. The new battle in the field of content sharing has started, Google and Facebook were soon fighting over the cake. Conscious or not, we're in the middle of the 'war social sharing', 'Wall' versus' Stream 'and' Like 'versus' +1'.
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Little Case from Adsense

Some webmasters create websites tailored to lure searchers from Google and other engines onto their AdSense website to make money from clicks. These "zombie" websites often contain nothing but a large amount of interconnected, automated content (e.g., a directory with content from the Open Directory Project, or scraper websites relying on RSS feeds for content). Possibly the most popular form of such "AdSense farms" are splogs (spam blogs), which are centered around known high-paying keywords. Many of these websites use content from other websites, such as Wikipedia, to attract visitors. These and related approaches are considered to be search engine spam and can be reported to Google.



A Made for AdSense (MFA) website or webpage has little or no content, but is filled with advertisements so that users have no choice but to click on advertisements. Such pages were tolerated in the past, but due to complaints, Google now disables such accounts.

There have also been reports of Trojan horses engineered to produce counterfeit Google advertisements that are formatted looking like legitimate ones. The Trojan uploads itself onto an unsuspecting user's computer through a webpage and then replaces the original advertisements with its own set of malicious advertisements.

Users have reported that they also pay a range from $0.64 to $0.88 per click.

Due to alleged concerns about click fraud, Google AdSense has been criticized by some search engine optimization firms as a large source of what Google calls "invalid clicks", in which one company clicks on a rival's search engine advertisements to drive up the other company's costs.

To help prevent click fraud, AdSense publishers can choose from a number of click-tracking programs. These programs display detailed information about the visitors who click on the AdSense advertisements. Publishers can use this to determine whether or not they have been a victim of click fraud. There are a number of commercial tracking scripts available for purchase.

The payment terms for webmasters have also been criticized. Google withholds payment until an account reaches US$100, but many micro content providers require a long time—years in some cases—to build up this much AdSense revenue. However, Google will pay all earned revenue greater than US$10 when an AdSense account is closed and not disabled.

Many website owners complain that their AdSense accounts have been disabled just before they were supposed to receive their first paycheck from Google. Google claims accounts have been disabled due to click fraud or forbidden content, but have offered no proof of this. An automated email is sent to the publisher's owner which offers no reasoning, or options but a link to file an appeal. In the email, Google states that "Because we have a responsibility to protect our AdWords advertisers from inflated costs due to invalid activity, we've found it necessary to disable your AdSense account. Your outstanding balance and Google's share of the revenue will both be fully refunded back to the affected advertisers." The revenue generated - whether legitimate or not - is taken, and all complaints are deferred.

Google came under fire when the official Google AdSense Blog showcased the French video website Imineo.com. This website violated Google's AdSense Program Policies by displaying AdSense alongside sexually explicit material. Typically, websites displaying AdSense have been banned from showing such content. Some sites have been banned for distributing copyrighted material even when they hold the copyright themselves or are authorized by the copyright holder to distribute the material.
It has been reported that using both AdSense and AdWords may cause a website to pay Google a commission when the website advertises itself.

In some cases, AdSense displays inappropriate or offensive ads. For example, in a news story about a terrorist attack in India, an advert was generated for a (presumably non-existent) educational qualification in terrorism.

AdSense sets tracking cookies that are viewed by some as a threat to privacy. Webmasters that use AdSense must place the appropriate warning in the privacy policy page.
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Get Revenue from Google Adsense

Google AdSense is an ad serving application run by Google Inc. Website owners can enroll in this program to enable text, image, and video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google beta tested a cost-per-action service, but discontinued it in October 2008 in favor of a DoubleClick offering (also owned by Google). In Q1 2011, Google earned US$2.34 billion ($9.36 billion annualized), or 28% of total revenue, through AdSense.


Google uses its Internet search technology to serve advertisements based on website content, the user's geographical location, and other factors. Those wanting to advertise with Google's targeted advertisement system may enroll through AdWords. AdSense has become a popular method of placing advertising on a website because the advertisements are less intrusive than most banners, and the content of the advertisements is often relevant to the website.

Many websites use AdSense to monetize their content; it is the most popular advertising network. AdSense has been particularly important for delivering advertising revenue to small websites that do not have the resources for developing advertising sales programs and sales people. To fill a website with advertisements that are relevant to the topics discussed, webmasters implement a brief script on the websites' pages. Websites that are content-rich have been very successful with this advertising program, as noted in a number of publisher case studies on the AdSense website.

Some webmasters invest significant effort into maximizing their own AdSense income. They do this in three ways:
They use a wide range of traffic-generating techniques, including but not limited to online advertising.
They build valuable content on their websites that attracts AdSense advertisements, which pay out the most when they are clicked.
They use text content on their websites that encourages visitors to click on advertisements. Note that Google prohibits webmasters from using phrases like "Click on my AdSense ads" to increase click rates. The phrases accepted are "Sponsored Links" and "Advertisements".
The source of all AdSense income is the AdWords program, which in turn has a complex pricing model based on a Vickrey second price auction. AdSense commands an advertiser to submit a sealed bid (i.e., a bid not observable by competitors). Additionally, for any given click received, advertisers only pay one bid increment above the second-highest bid. Google currently shares 68% of revenues generated by AdSense with content network partners.

History

Oingo, Inc., a privately held company located in Los Angeles, was started in 1998 by Gilad Elbaz and Adam Weissman. Oingo developed a proprietary search algorithm that was based on word meanings and built upon an underlying lexicon called WordNet, which was developed over the previous 15 years by researchers at Princeton University, led by George Miller.

Oingo changed its name to Applied Semantics in 2001, which was later acquired by Google in April 2003 for US$102 million.

In 2009, Google AdSense announced that it would now be offering new features, including the ability to "enable multiple networks to display ads".

Types of Adsense

AdSense for Feeds
In May 2005, Google announced a limited-participation beta version of AdSense for Feeds, a version of AdSense that runs on RSS and Atom feeds that have more than 100 active subscribers. According to the Official Google Blog, "advertisers have their ads placed in the most appropriate feed articles; publishers are paid for their original content; readers see relevant advertising—and in the long run, more quality feeds to choose from."

AdSense for Feeds works by inserting images into a feed. When the image is displayed by a RSS reader or Web browser, Google writes the advertising content into the image that it returns. The advertisement content is chosen based on the content of the feed surrounding the image. When the user clicks the image, he or she is redirected to the advertiser's website in the same way as regular AdSense advertisements.

AdSense for Feeds remained in its beta state until August 15, 2008, when it became available to all AdSense users.

AdSense for search
A companion to the regular AdSense program, AdSense for search, allows website owners to place Google search boxes on their websites. When a user searches the Internet or the website with the search box, Google shares 51% of the advertising revenue it makes from those searches with the website owner. However the publisher is paid only if the advertisements on the page are clicked; AdSense does not pay publishers for mere searches.

AdSense for mobile content
AdSense for mobile content allows publishers to generate earnings from their mobile websites using targeted Google advertisements. Just like AdSense for content, Google matches advertisements to the content of a website — in this case, a mobile website. Instead of traditional JavaScript code, technologies such as PHP, ASP and others are used.

AdSense for domains
Adsense for domains allows advertisements to be placed on domain names that have not been developed. This offers domain name owners a way to monetize domain names that are otherwise dormant. Adsense for domains is currently being offered to some users, with plans to make it available to all in stages.

On December 12, 2008, TechCrunch reported that AdSense for Domains is available for all US publishers.

AdSense for video
AdSense for video allows publishers with video content to generate revenue using ad placements from Google's extensive Advertising network including popular Youtube videos.
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06/07/11

Reducing Cholesterol

If you had high cholesterol, maintain cholesterol levels within normal limits is very important for your heart. You can lower cholesterol levels with lots of relatively cheap way to involve only modest changes in lifestyle. It is very important especially if you're not exercising., Smoking, and often consume foods that are unhealthy. On the other hand, if your cholesterol levels did not decline despite a healthy lifestyle, then you need the help of cholesterol-lowering drugs that are beneficial to prevent heart disease and even save your life.


Some ways for you:
1. Exercise regularly
Exercise is an important element for your lifestyle. In addition to strengthening bones and muscles, exercise can help dalama weight loss, and can even provide a sense of prosperity to your life. In addition, exercise is also important for maintaining heart health. Exercise has also been shown to lower LDL cholesterol and raise HDL. Sport knows no age and is very beneficial for you.
2. Healthy food eating
Poor diet, especially those high in saturated fat and sugar, the bus became health disaster. Diabetes, high blood pressure, obesity, and even high cholesterol, can be affected by the food you eat. By choosing a healthy diet low in saturated fat and high in fiber and nutrients, you can help keep your cholesterol levels within a healthy range and avoid other health complications.
3. controlling diabetes and other health conditions
Research has proved the relationship of high cholesterol and triglycerides with other health conditions, such as thyroid disease, metabolic syndrome, and diabetes. When this condition is not handled properly, the health condition will become unmanageable.
4. Stop Smoking
Meroko is a habit that not only can cause lung disease but can also affect your heart. Smoking is also associated with increased levels of LDL cholesterol and promote the formation. By creating a plan to quit smoking today, you can reduce kemungkinann suffering from cancer and heart disease.
5. Seek medical treatment if you need it
Many drugs on the market have been shown to help mennurunkan cholesterol and prevent heart disease. Ideally, the drug should be used after you've tried to change lifestyles. But you do not have cholesterol levels also fell. Depending on the lipid hasik examination, your doctor will determine the cholesterol-lowering drugs that can help to lower your cholesterol levels back into the ideal range. However, note that the cholesterol-lowering drugs are good, not only serves to lower cholesterol, but more important it is to prevent further damage to your heart and blood vessels.
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